We wanted to create a venue that would not only showcase the largest selection of toys in one store but would also serve as a fun and safe family outing. Little did we know that we were laying the foundations for what would later become the “Landmark of Fun” across the Kingdom of Saudi Arabia.

As your CEO sums it “At Toyland, we notonly work diligently to provide our customers with the largest selection oftoys at the best prices, bringing joy to avariety of households, we also consistently strive to be innovative and passionately build and maintain loyaltywith our customers.